IBM se lance dans le paiement mobile avec IBM Pay
Avec IBM Pay, IBM s’annonce comme un nouvel acteur sur le segment hyper-concurrentiel du paiement mobile
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IBM is probably not the name you expected to see in front of the latest’Pay,’ but Big Blue is indeed wading into mobile payments. The newest form of mobile payment was introduced yesterday at Money20/20 in Las Vegas, and its selling point does not seem to be convenience so much as discounts and loyalty.