Dans une étude récente, le World Economic Forum propose de se pencher sur l’utilisation des données personnelles qui sont certes une mine d’or pour certains services mais également un véritable casse-tête quant à leur protection.
Repenser l’utilisation des données
Dans une monde où les données ne cessent de se croiser et de se regrouper pour former des Big Data, Le World Economic Forum souhaite attirer notre attention sur les opportunités de services en relation avec les données personnelles et différents types de services que la roue ci-dessous synthétise:
Personal Data Management Services – source WEF
Les opportunités de services sont certes mises en évidence mais plusieurs rappels quant à l’importance de la protection de ces données sont également rapportés comme cet exemple:
WEF – Online Privacy concerns
Selon cette étude, plusieurs défis se dessinent pour les prochaines années qui se résume selon le WEF de la manière suivante:
Near-term priorities
- Shared data taxonomies: A shared understanding of the different data types and uses is a foundation for efficient and effective dialogue and policy creation. Data is changing quantitatively and qualitatively. Understanding how the proportions of inferred and observed data are impacting the role of the individual is important to consider in policy formulation. Additionally, interoperable systems to promote transparent and accountable data use require a common frame of reference to enable functionality.
- Manage usage by measuring risks, benefits and their allocation among stakeholders: The central necessity is to expand one's understanding of the threats of data use as seen through the eyes of individuals to develop consistent metrics and to build these metrics into accountability frameworks. Individuals' perceptions of risk can vary according to a number of contextual factors, and can change over time. However, a baseline understanding of individuals' needs and expectations can contribute in the near term to more functioning governance.
Long-term needs
- Technological and business innovations: Scalable and efficient deployment of tools to enhance transparency, accountability and empowerment will all require enhanced technological capabilities such as smart data. Technology should be seen as a key enabler, especially necessary in a dynamic and distributed ecosystem, of evolving business models and policy frameworks. The focus of these innovations should address ways to prevent, detect and respond to the identified impacts of data usage. Focusing on how the ecosystem can both get it right to ensure the trusted flow of data as well as how to put it right when things go wrong is a top priority.
- Data governance in smart environments: As data is generated in an increasingly passive fashion, and analysis and decision-making done increasingly by machines, a new conversation on the ethics of data use will be needed. The potential for computers to co-opt individual preferences, the protocols for human intervention and the capacity for effective transparency are among initial points of discussion.
A découvrir via le lien ci-dessous:
A new lens for strengthening trust – Source WEF
The shared anxieties stem from the overwhelming challenge of transitioning into a hyperconnected world. The growth of data, the sophistication of ubiquitous computing and the borderless flow of data are all outstripping the ability to effectively govern on a global basis. We need the means to effectively uphold fundamental principles in ways fit for today's world.
Yet despite the size and scope of the complexity, it cannot become a reason for inaction. The need for pragmatic and scalable approaches which strengthen transparency, accountability and the empowerment of individuals has become a global priority.
via Rethinking Personal Data – Reports – World Economic Forum.
L’étude est diponible en accès libre
